
What is a funnel and how do you build one for your business? Chances are, you already have one. But if you didn't build it intentionally from the start, it's likely leaking sales. ...more
funnels
December 27, 2025•4 min read

Marketing not really landing? Hopefully some of these posts will help you zhuzh things up!
The Two Eye Copy blog explores how messaging, psychology, and structure connect and drive your buyers' decisions. Here you’ll find insights on copywriting frameworks, DiSC-aligned messaging, email marketing, brand identity, and marketing funnels.
If your content feels disconnected, your emails underperform, or your funnel looks fine but doesn’t convert, these posts help you understand what’s happening and how to fix it.
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