All the stuff nobody tells you about building a funnel.

How to Build Your First Funnel

A step by step guide that covers everything from offer to onboarding. So you end up with a funnel that works.

Funnel Fundamentals - step-by-step guide to building your first funnel

Funnel FUNdamentals

JUST $7.00

Most of the "gurus" are only telling you half the story.

And what's they're not telling you is costing you SERIOUS money.

➡️ A funnel isn't a just series of pages in a particular order, or some magical mechanism to get people to buy shit they don't need.

At least, it's not SUPPOSED to be.

The primary purpose of a funnel isn't to help the seller make a sale. It's to guide the buyer through a series of decisions that will help them achieve the outcome they desire. A real, live, thinking, feeling, human buyer.

We're not herding cattle here. We're helping real people solve real problems, reach their goals, and achieve their dreams. And along the way, our own too.

This eBook Will Help You:

  • Identify which of 4 funnel types best fits your offer and audience

  • Understand the 8 key elements every sales page needs to convert

  • Nail the follow-up that most entrepreneurs miss

  • Choose the right tech now, so you don't end up with a nightmare down the road

With prompts to help you nail exactly who your ideal buyer is, key metrics to track once everything is built, and access to a FUN free community where you can get feedback and support.

Only $7 (yup you read that right, just seven whole buckaroos.)

"She takes the time to understand your specific goals and helps you build a funnel that makes sense for your situation—not a one-size-fits-all approach."

As someone completely new to building funnels and running ads, I found this community incredibly supportive. Liisa is highly engaged and isn’t afraid to ask the tough questions that actually matter. She’s a true professional, and I highly recommend joining this community.

- Krista B, KDP Publishing.

Meet Liisa

Creator, Funnel FUNdamentals

After years of turning over brilliant copy to clients whose backend systems looked like swiss cheese, and then trying to help them plug the holes so that the words could do their thing, I decided enough was enough.

No amount of good copy can fix a leaky funnel.

And yet, while all the "gurus" are telling you to build a funnel, none of them are telling you what goes into one — or why.

And no, AI can't do it all for you. Especially if you don't know WHAT to ask it to do.

Build your first funnel the right way.
(Without throwing things in a fit of frustration.)

Inside:

  • Roadmap to make sure you're building the right funnel for the right people + purpose

  • Pre-launch checklist + tech stack essentials

  • Activity sheets to help you plan everything from your sales page to your email nurture sequence.

Your DetailsWhere Should We Send It?
Payment InfoSelect Your Payment Method
Billing Address

This eBook does not make any guarantees that your funnel will generate leads, passive income, or profit. How your funnel performs depends on your offer, traffic drivers, audience, effort, and more. All sales are final. By purchasing this eBook you consent to receive occasional followup and/or promotional emails—you can unsubscribe anytime.

© TWOEYECOPY | ALL RIGHTS RESERVED